A dark workshop wall of framed technical drawings, one frame lit warm amber

Selected Work

Work that holds up.

A sample of what I've built: client processes rebuilt, with AI built into the work where it earns its place. Each one is labelled for exactly what it is.

Film & video studio

Scope creep, turned back into billable work

The problem

A film and video studio could lose €640 on a single late change. The team might spend another eight hours on work the client had not agreed to pay for.

What was built

I added three approval points to the tools they already use. When a client changes the job, the extra cost is shown and signed off before the team carries on.

The result

Before

€640

at risk on one late change

Now

8 hours

caught before the team carries on

Over a year

€7,680

kept instead of lost

One late change a month means 96 hours of work no longer slips through unpaid.

Extra work gets paid for. If the client says no, the team does not do it.

Three brass gate frames on a steel rail, the third lit amber, a paper sign-off tag on each

Steel trading

Quoting cut from hours to minutes

The problem

A steel-trading business was spending 2 to 4 hours on every complex quote. Prices came from email and WhatsApp, the costs were worked out by hand, and every live deal lived in the owner's head.

What was built

I put every live quote in one deal board. Supplier messages become clean figures, the quote is written in the client's language, and the owner checks it before it goes out.

The result

Before

2 to 4 hours

for each complex quote

Now

20 to 40 minutes

to check and approve it

Over a year

€13,500

worth of owner time back

At three complex quotes a month, the owner gets about 90 hours back a year.

The owner still makes the final call without doing all the gathering and writing herself.

Scattered crumpled supplier notes beside one open, ruled ledger with aligned entries

A five-column card cabinet with every slot filled, the middle column lit amber

Brand strategist

Marketing that plans its own week

The problem

A brand strategist was losing five hours every Monday to a blank calendar, scattered performance data and a week of decisions still to make.

What was built

I built a planner that looks at the previous two weeks, spots the gaps and prepares the next five days before Monday starts.

The result

Before

5 hours

lost to planning every Monday

Now

1 hour

to check and shape the plan

Over a year

€28,800

worth of her time back

Four hours back each week adds up to 192 hours a year.

She starts Monday with a plan to shape, not a blank page to fill.

A brass spike file holding a neat stack of index cards, the top card lit and angled forward

Logistics company

A sales engine that surfaces who to chase

The problem

A logistics company was losing the first hour of every morning to calls, messages and pipeline notes, just working out who needed a reply.

What was built

I built a sales system that checks the pipeline overnight, puts the right follow-ups first and writes the next message ready for review.

The result

Before

60 minutes

lost before selling started

Now

20 minutes

to check, adjust and decide

Over a year

€24,000

worth of selling time back

Forty minutes back each morning adds up to 160 hours a year.

The day starts with the right follow-ups ready, before good leads go cold.

Goalkeeper recruitment

Raw materials into a finished, multilingual site

The problem

A young goalkeeper's stats, videos and background lived in separate messages. Every introduction meant rebuilding the same story, and nobody could see the whole picture in one place.

What was built

I brought it all together in one profile, in English, Romanian and Spanish, with his record, strengths, match footage and a clear way to arrange a trial.

The result

Before

20 minutes

to rebuild the story each time

Now

2 minutes

to send one link or QR code

Finished result

1 profile

puts his full playing story online

10× faster to share · 3 languages · 2 match videos

A recruiter can see who he is, how he plays and how to arrange a trial without waiting for his family to explain everything again.

A wall of clipped raw materials beside a single finished framed panel glowing amber

See something close to your own week?

A Clarity Session is a free 30-minute conversation about the process costing you the most, and what fixing it would take.

Book a free Clarity Session

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